The Brief: Develop a christmas campaign that positions SC cards as the go-to card during the year end season. Campaign visuals to also be aligned with one of the promotion mechanics - sure win gamification (not done by us) .

Winner Wonderland

Standard Chartered makes spending rewarding - Literally! Every eligible transaction rewards you back in cash, which makes you a winner each and every time.

Agency: TBWA\ Singapore Team: Jimmy Neo, Jon Ng