We were tasked to create a campaign for Philippines and Indonesia that looks back on the best moments of 2018 and the music that was culturally relevant to those moments.

Celebrate the little wins with the biggest hits.

To demonstrate how music transcends all else to bring people together, we created 15s spots and OOH for both markets that showed ordinary people celebrating everyday wins through song.

Agency: TBWA\ Singapore
Team: Joanna Ortega